One of the questions that we often get asked is: Why should I use WordPress? Why do I need to switch to WordPress from another platform? Here are 8 reasons WHY you should choose WordPress over any other platform.
WORDPRESS It’s FREE
Yes, that’s right, it’s 100% free and will always be free for you to use which is extremely beneficial for everyone, especially someone who just starting their online business or blog. The reason why is free is that is an open-source platform. That means that it’s built using source code that’s freely available to everyone, making it easy for developers all over the world to modify and extend the platform to suit their needs
While the WordPress software itself is free, you need a domain name and web hosting to install it. A domain name is the address of your website on the internet. Web hosting is your website’s house where all your website files are stored.
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You’ll appreciate the flexibility
You’ll be able to customize your website effortlessly. The platform offers a huge variety of themes to choose from. No matter what you’re using the platform for – whether as a personal blog or a popular e-commerce site, WordPress is versatile enough to meet any and all of your needs through its extensive features and extensions.
Search engines love WordPress websites
The most popular search engines actually prefer sites that are powered by WordPress because their framework is easy to crawl. This is why sites tend to rank higher than others in search engines. By design, WordPress is very SEO-friendly and out of the box.
WordPress takes security seriously
The platform is developed with security in mind, and it is considered to be a very safe and secure platform to run a website. While you can practice some basic security measures, such as not downloading a theme or plugin from an untrusted site, WordPress has an automatic update feature, which means that constantly updates its software to prevent attacks.
You own your website and its content
WordPress is what’s called a ‘self-hosted CMS. That means you can take the software and set it up on any server you want to use to power your website. The advantage of this approach is that you’re not tied to a single hosting platform. With a hosted platform, the provider can always suspend your account for one reason or another. With WordPress, on the other hand, you can switch hosts at any time. You can also make any changes you want to the CMS, and you have full ownership of all the content you create.

Customizable
It offers thousands of plugins and themes. With just one click of a button, you can customize your site to appear and function as you would like. And because it also supports multimedia content, you’re not limited to blog posts and photos. You can embed videos, podcasts, shops, slideshows, and much more on your site with the right plugins.
There’s a huge WordPress community
The huge number of people using it means that if you have a problem or a question, odds are there’s an answer waiting for you in one of the WordPress support or developer forums. It also means that if you ever want to outsource your site maintenance, content, or design, there are plenty of developers, writers, editors, and designers who know how your site’s CMS works.
Integration
WordPress integrates with some of the most powerful platforms available to give your business that additional boost. If you need to launch an email campaign, you can use a service like Aweber or MailChimp. If you want to get paid for a product or service, use some of the most popular payment gateways in the world.
Because WordPress hires top-notch developers, you can be certain that the platform is only going to get better as time goes on. If you want a site that looks professional, gets results, and is easy to set up and maintain, WordPress is almost always going to be your best bet, if you want to get on with running your business.
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